Is it profitable for my location to own an ATM?

It depends. It's like that old retail saying: "Location. Location. Location!" Though most ATMs are profitable, some are not. A good rule of thumb is taking monthly total customer count (TCC), and depending on the TCC, multipying it by either 2, 3, 4 or 5 percent. 2 Standing for lower TCC and 5 being a very high and active TCC. The multiplied number is an average transaction count for the location's ATM. Example: TCC per month is 9000 x .03 for average = 270 transactions.

What kind of expenses will I incur owning an ATM?

ATM expenses are minimal after the initial purchase:

  • Monthly telephone line charges: When ordering a telephone line, the ATM dials an 800 number. Therefore a long distance carrier isn't needed. In some cases, phone companies will drop the long distance carrier fee.
  • Paper: ATM receipt paper is generally inexpensive, around $60 for a case.
  • Bank Charges: Most banks have minimal bank fees for separate settlement accounts.
  • Parts Labor: After initial warranty of the ATM expires, all parts and labor charges would apply.

Where should I locate my ATM?

The best location for an ATM is close to the cash tender area or front door. The ATM is a convenience for customers. Having it easily accessable and in plain site will ensure more transactions & usage.

Please feel free to contact us if you have any additional questions.